The Trauma Module is a psycho-educational resource created as an expansion of a core product. This launch addressed a key user need by adding a high demand topic to the content library.
Meditation Tracks is an on-platform experience designed to increase user retention and engagement. The feature also added value to a core product, serving as a conversion driver for new audiences.
Career Coaching is a premium offering designed to support professionals navigating burnout and seeking purpose in their careers. This strategic addition to the product suite positioned the company to meet rising demand and expand into higher-value services.
I'm a marketer and storyteller based in Miami, FL. With 9+ years of experience, I blend empathy and execution to connect with users and create messaging that resonates.
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